
Unravelling Economics of Durga Puja
Durga Puja is not just a festival or emotion; it
is an economic engine worth nearly ₹50,000 crores in 2024. From pandal artistry to tourism, the celebration has become one of India’s most powerful drivers of cultural commerce.
is an economic engine worth nearly ₹50,000 crores in 2024. From pandal artistry to tourism, the celebration has become one of India’s most powerful drivers of cultural commerce.